Recent Work
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Don’t Say “Vegan” or “Plant-Based”: Food Without Meat and Dairy Is More Likely to Be Chosen When Labeled as “Healthy” and “Sustainable”
Abstract Eating less meat and dairy is healthy and environmentally sustainable, but food labeled as “vegan” is relatively unpopular. Here, we examined the effect of different labels for promoting choices for food without meat and dairy, among a representative U.S. sample (N = 7341). Participants chose between one gourmet food gift basket without meat and dairy and […]
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American Life in Realtime: a Benchmark Registry of Health Data for Equitable Precision Health
Applying artificial intelligence and machine learning to person-generated health data allows unprecedented assessment of associations between everyday life and health outcomes.
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It Is Finally Election Day
Experts who lead the Understanding America Study reflect on surveying Americans during the 2020 election cycle.
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The Woes of Collecting Public Opinion: Lessons from an Outlier Election Poll.
Life lessons when academia meets the press: What we learned from our experience moonlighting as an outlier poll during a contested election.
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Why Won’t Santa Answer His Survey?
In this changing, mobile, interconnected world, how can we improve the way in which we reach and understand the population?
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