Jehan Sparks, PhD

Postdoctoral Research Fellow, USC Schaeffer Center and UCLA Anderson School of Management

Jehan Sparks, PhD's contact information

Jehan Sparks, PhD's Bio

Jehan Sparks is a postdoctoral research fellow at UCLA Anderson School of Management (Behavioral Decision Making area) and the USC Leonard D. Schaeffer Center for Health Policy and Economics. She has a Ph.D. in Social Psychology, a minor in Quantitative Psychology, and an M.S. in Agricultural and Resource Economics from UC Davis. She received her B.A. in Economics and Philosophy (with honors) from Columbia University.

Jehan’s primary line of research investigates how people get "stuck" in certain ways of thinking—like a negative (vs. positive) frame or a thought of what could have been worse (vs. better)—and the contextual factors that enable people to get unstuck and think more flexibly. She also investigates whether people have insight into what they like and dislike in interpersonal relationships (e.g., romantic partners), and how to nudge people to make healthier choices (e.g., get a vaccine).

Jehan’s research uses online, laboratory, and field experiments to understand cognitive and behavioral biases. This work intersects with research on framing, counterfactual thinking, ambivalence, and uncertainty, and is intended to advance our understanding of judgment and decision making while having implications for the types of real-world choices people face every day as they think about who to vote for, who to date, and how to stay healthy.

Recent Work